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Spatial Mapping Solutions provides maps and
geographical analytical services including catchment studies,
segment marketing reports and maps for each business
needs.
Catchment
Studies
Spatial Mapping Solutions undertakes catchment
studies for specific clients and regions which comes with a report
covering regional trends down to street level attributes. The report
also includes population densities and income classes at street
level. The studies also report on the competitors of the clients
within the study area. The study would also make use of exit surveys and geo-coding which is
recommended in order that the trade area is defined
better.
Target Market
Studies
Spatial Mapping Solutions undertakes target market
studies for its clients who want to market their products in
specific income groups or in specific target areas. Target areas as
per clients requirements are identified, mapped and the distribution
zones marked out for the drop zones of a particular product and
services catalogues or brochures
Geo-Demographic and Income Group
Maps
Spatial Mapping Solutions
undertakes the production of geo-demographic maps, and income group
maps at street levels for the major urban centres in Malaysia. We
also undertake the production and printing of regional maps from
country level to mukim level. These maps can be customised to
display all the available characteristics of the population from age
groups to ethnicity to the educational groups.
Market Network
Planning
Spatial Mapping
Solutions also undertakes Market Network Planning for its clients
upon request. Such studies define the Retail Trade Zones of a
particular outlet or outlets. This would help the particular service
to identify zones of overlap (even cannibilisation) and gaps where
new outlet can be planned.
Location Maps
Spatial
Mapping Solutions also produces directory maps which display the
location of shopping malls, franchise outlets, schools, petrol
stations, banks, office building and a range of other economic
activity generators based on the requirements of the
clients.
Digital
Reports
Spatial Mapping
Solutions will soon be launching a series of digital reports for the
Klang Valley and other urban centres in Malaysia.
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